Community management definitely emerges has a part of Social Media activity. Not the core of our business, of course, but something we definitely have to be aware of.
Community management is emerging as a critical discipline for managing social initiatives. The State of Community Management is our groundbreaking work in aggregating the best practices and lessons learned from our members, who have been leading the practice of community management in a variety of contexts β with B2B, B2C, marketing, support, and employee communities.
The State of Community Management is structured around the competencies in the Community Maturity Model β a management framework that articulates the competencies required to effectively manage communities. The report uses this model to link high level analysis to very specific tactical lessons learned about how to execute social programs. It provides guidance that can be used to:
- Improve your community management practices
- Educate peers, colleagues, and stakeholders
- Create a baseline for your community strategy
- Identify topics for further research and investigation
- Find additional resources
the report is a big thing, but definitely a good reading about what we need to know about Community management.
To download it : http://community-roundtable.com/socm-2010/
If you have difficulties to obtain it, please note that the document is also available on IDEX.