Social platforms are still in their Precambrian era, with new services emerging and consolidating large audiences almost faster than they can be tracked. Meanwhile the social category as a whole is on the cusp of becoming the dominant form of online content, accounting for 16.6 percent of Internet minutes spent as 2011 drew to a close.

via ComScore: Social Universe Still Quickly Expanding [STUDY].

We’re all on Facebook, Twitter, Google+, or some other social media sites, but the web is also a great place to connect for work purposes. If you want to get yourself out there and share your skill set, here are some things you can do this weekend to get the ball rolling.

via Establish a Professional Web Presence this Weekend.

etc, etc …

“Social media accounts for one out of every six minutes spent online in US.” (Journalism.co.uk)

2. “Seventy-seven percent report that they use social media to share their love of a show; 65% use it as a platform to help save their favorite shows; and 35% use it to try to introduce new shows to their friends.” (TVGuide.com study via TVNewsCheck.com)

3. “Facebook users are overall more trusting than non-internet others. Pew reported, 43% of survey participants were more likely than other internet users to feel that most people can be trusted.” (Pew Internet via Social Media Club)

4. “22% of all grandparents in the UK are using social networks, according to Mashable. The study, which collected results from 1,341 grandparents from the UK, showed that 71% of grandparents who use a social network use Facebook, 34% are on Twitter and 9% use the business social network LinkedIn.” (Mashable via Social Media Today)

via 50 Social Media Stats to Kickstart Your Slide Deck | Ad Age Stat – Advertising Age.

In any organization, when it comes to introducing social media strategy or guidelines often one of the most difficult aspects is getting buy-in from people in higher positions within the company.

via 3 Ways To Get Your Boss To Believe In Social Media – 10,000 Words.