70% of Streaming Video Viewers “Very Picky” About What They Watch

HarrisInteractive-Viewers-Attitudes-to-Streaming-Video-Aug201335% of American adults often or sometimes watch streaming video through a subscription service such as Netflix of Hulu Plus, according to new survey results from Harris Interactive. For what it’s worth and the comparison is a curious one, the same survey question finds that 23% of adults buy magazines at a physical place of purchase such as a newsstand or bookstore with that regularity. Comparisons aside, the researchers examine what streamers’ viewing habits look like, and whether channel surfing is a part of their behavior.

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