How Digital Behavior Differs Among Millennials, Gen Xers and Boomers – eMarketer

Among Gen Xers, for example—defined as people born between 1965 and 1980—88.8% were monthly internet users as of December 2012, according to eMarketer estimates. Gen Xers are also highly connected on the go, with nearly 95% using mobile phones, and 60.3% of that group using smartphones. In 2012, 38.4 million Gen Xers, or 62.2% of Gen X mobile users, used the mobile internet at least monthly. That accounts for three in 10 mobile internet users in the US.

via How Digital Behavior Differs Among Millennials, Gen Xers and Boomers – eMarketer.