Don’t misunderstand me, having the right SEO tools doesn’t mean that your website will automatically rank higher on Google. To do so, you must have a good SEO strategy and implement it correctly.
via 10 Free SEO Tools to Check Your Site and Backlinks | SEO and Web Design China Blog.
According to recent research from NM Incite, for 82% of Facebook users, knowing someone offline is reason to add them on the social network. The next most common reason for adding a friend is having many mutual friends, a practice reported by 60% of users.
For most of us, football season means it’s time to grab our jerseys and clear our Sunday afternoons. We’re the weekend warriors.
But super fans are another breed entirely. They’re the ones who purchase season tickets, paint their faces with team colors and endure below-zero weather to catch every game. Their loyalty is absolute.
Refill the cup of coffee, take a deep breath, and know you’re not alone.
Social media ambassador campaigns can fit a wide range of industries and products. They succeed by targeting popular bloggers and “super users” of networks like Facebook, LinkedIn, Twitter and YouTube. This type of partnership can be a successful strategy for all parties.
With some of the Apple news spotlight this week on the firing of an Apple employee (and last month) over a Facebook rant, we thought the best way to clear up this employee’s claims of “unfair dismissal” from his job would be to post Apple’s internal policies on the matter. The internal papers are very interesting, and give a fantastic look at Apple’s perspective in situations regarding employees being terminated over their online actions and more.We’ve got the full run down of Apple’s internal policies on social networking, blogging, speculation, leaking trade secrets, business policies and more after the break.
Twitter is a great way to gradually get to know someone, build up trust, and possibly create a relationship where there wasn’t one before. Most of what I’m about to tell you works in creating and improving many different kinds of business relationships, but I’m going to tailor this around public relations and getting to know journalists.
Here are 6 simple steps — that anyone can follow — to build credibility and relationships with journalists using Twitter. Done right, your publicity efforts can literally become inbound: journalists coming to you for quotes, interviews, and information. Here’s how to tackle the first steps..
Read more: http://blog.hubspot.com/blog/tabid/6307/bid/29397/6-Easy-Twitter-Hacks-for-Schmoozing-Journalists.aspx#ixzz1iFPdoimr
The hypermedia movement, spearheaded by people like HTML5 developer Mark Boas and the Mozilla Foundation’s Ben Moskowitz, wants to make the remix and curation of audio and video sources as easy as Carvin’s countless retweets. The end goal is that “someone with a laptop in a coffee shop can do a very compelling news report,” Moskowitz told me a few days ago during a phone call with me and Boas.
via Will 2012 be the year of hypermedia? — Tech News and Analysis.
Now, we don’t like to be negative, but social media inevitably lends itself to some epic fails. Whether it’s insensitive tweets or indecent pictures, people too often post without thinking. That’s the nature of today’s social network-obsessed world.
These days, Social/Local/Mobile seems to be driving much of the conversation about online opportunities. But at the end of the day, there is only one constant common denominator across the Web: the consumer. An understanding of this consumer and how they are influenced by social, mobile and local experiences online is vital to big brands looking to reach them on the Web. Nielsen and NM Incite, a Nielsen/McKinsey company, illustrate some findings that highlight digital consumer behaviors and consumption patterns that can help brand advertisers understand their most valuable customers and how they’re engaging across social, local and mobile.
via Infographic: The Most Valuable Digital Consumers | Nielsen Wire.