All posts by Pierre

How Does Google Make the Big Bucks? An Infographic Answer

How Does Google Make the Big Bucks? An Infographic Answer | Epicenter | Wired.com.

Google is now making $3 billion a month in advertising — the majority of which comes from little text ads next to search results.

You might wonder how that’s possible, and who’s spending that much money on search ads.

The answer, according to Larry Kim — the founder of a company that sells software to analyze text ad campaigns — is in industries where a customer is worth a lot of money over the long-term.

Bit.ly – it’s not all about twitter.

It’s not only about Twitter for Bit.ly traffic source 🙂 One link created with Bit.ly might have several lives, in fact 🙂

Lately there’s been a lot of discussion of the relevance of referrers as a way of discovering the source of traffic to a site. At bitly, we see billions of clicks per month on across multiple platforms, instant messages, emails and mobile text messages. This gives us a unique window onto the way people share social objects, and we see how they propagate through human networks and across the various social networks.

via bitly blog – Where does your traffic really come from?.

Facebook Opens Viral Growth Channel for Pages, Delivering Invites to Like as Notifications

Facebook now allows Page administrators to send their friends invites to Like their Page that appear as notifications, opening a new viral channel that could assist Page growth. Because these invites generate Facebook and email notifications, they are much more noticeable and could have a higher conversion rate than the Page suggestions admins could previously send that appeared in the “Recommended Pages” sidebar module that would occasionally appear. However, accepting an invite requires users to click through to a Page.

via Facebook Opens Viral Growth Channel for Pages, Delivering Invites to Like as Notifications.

New York Times Journalists Take To Quora To Answer Questions

Quora for PR ?

A reporter, editor and columnist from The New York Times will take to Quora, starting today, to answer your questions.

In one of the highest-profile partnerships yet for the nascent question and answer-based social network, Diana B. Henriques, Gretchen Morgenson and Adam Bryant will answer questions submitted via Quora. Henriques will be on today (July 19) from 3 to 4 p.m. ET, answering questions submitted at her page.

On his Quora page, The Times‘ Jim Schachter explains how the idea came about:

About six weeks ago, my New York Times colleague Aron Pilhofer and I visited Quora to brainstorm with Charlie Cheever and Marc Bodnick about how our organizations might work together. One idea we came up with was having Times journalists who’ve recently published books come on Quora to field questions from the community.

via New York Times Journalists Take To Quora To Answer Questions – 10,000 Words.

The Connected States of American Project Visualizes US Based on Communication [Video]

What would a United States map look like if it was drawn by social networks instead of state boundaries? A collaboration between ATT and MIT seeks to find out.MIT Senseable City Lab, armed with anonymized mobile phone call and SMS data from ATT, has set out to chart what the US looks like when you map out social communities instead of geographical communities. Watch the video above to see a nice visual teaser for the project and then hit up the link below to play around with interactive maps that can show you, among other things, which counties around the country the people in your home county spend the most time talking to. When we tested it we found that Detroiters spend a huge chunk of their time talking to people in Southern Florida and Southern California–snowbird friends and relatives perhaps?

via The Connected States of American Project Visualizes US Based on Communication [Video] – How-To Geek ETC.