Vocus became a Twitter trending topic Wednesday afternoon, thanks to its State of the Media report and webinar.

(You can download the report here.)

The report paints a media landscape that continues to struggle but is using the Web—and especially social media—to evolve.

Although fewer newspapers shut down in 2011, they continue to shutter bureaus throughout the world and launch fewer titles, according to the report. Papers also continue to cut staff.

via 7 things PR pros should know about the shifting media landscape | Articles.