ReturnPath-Email-Subscriber-and-Sender-Stats-Aug2013Here’s one good reason why email marketers look closely at study data regarding topics such as timing and subject lines: the average subscriber receives 416 commercial emails per month, per new figures released by Return Path, leading the researcher to call the inbox a “battlefield.” While that monthly figure works out to less than 15 emails a day (which some might argue isn’t too many to sift through), the daily count is likely to be higher on traditional workdays, as weekends typically see a lower volume of activity.

via Average Email Subscriber Gets 416 Commercial Messages Per Month.