Data Dive: QR Codes

comScore-Smartphone-Ownership-QR-Code-Scanning-Trends-Jul2011-May2013A lot has been written and said about QR codes. Many pronounce them dead – others see a positive future for them. Often these opinions are agenda-driven. This article takes an agnostic look at recent research touching on QR codes, highlighting key statistics and identifying trends where they can reasonably be deduced, from both the marketer and consumer sides of the equation.

via Data Dive: QR Codes.