You see, while the sharing of news stories on social media has boomed in recent years, I often find myself wanting to share just one part of an article. For instance, if I see a quote I like, I’d like to share that to my Twitter account. Or if I see an image within an article, I sometimes want to share just that picture to my Pinterest page. Sometimes I want to share just the video embedded in a news story, not the news story itself.That’s why my prediction for 2013 is the rise of “microcontent sharing”.