Monthly Archives: February 2012

Twitter

The US Has The Most Twitter Users, But The Netherlands Is More Active

It stands to reason that the United States, the birth-country of Twitter, would be the number one in terms of users. And it is. By far. But new stats have been unveiled that suggest that numbers don’t mean everything, and that the US is actually behind the Netherlands (and two other countries) in terms of how often they tweet.

Semiocast examined the geolocation data built into Twitter accounts (including time zones, language, GPS coordinates and declared location), and determined how many users various countries currently boast, and how active these users are on the network.

via The US Has The Most Twitter Users, But The Netherlands Is More Active [STATS] – AllTwitter.

PR

7 things PR pros should know about the shifting media landscape

Vocus became a Twitter trending topic Wednesday afternoon, thanks to its State of the Media report and webinar.

(You can download the report here.)

The report paints a media landscape that continues to struggle but is using the Web—and especially social media—to evolve.

Although fewer newspapers shut down in 2011, they continue to shutter bureaus throughout the world and launch fewer titles, according to the report. Papers also continue to cut staff.

via 7 things PR pros should know about the shifting media landscape | Articles.

Reading

Pinterest Becomes Top Traffic Driver for Retailers

Pinterest, a two-year-old social bookmarking site that lets users collect and share things they like on the web, is driving increasingly significant amounts of traffic to retailers’ websites.The service enables users to create online bulletin boards, or “pinboards,” for popular categories such as home decor, food and wedding inspiration. Members can use Pinterest’s “Pin It” bookmarklet tool and iPhone app to save things they see online and offline, and explore and repin the images their friends collect via their personal newsfeeds. The website is especially popular among women, who account for 58% of Pinterest’s traffic, according to Experian Hitwise.

via Pinterest Becomes Top Traffic Driver for Retailers [INFOGRAPHIC].