Due to their explosive growth in the past few years, social media platforms have become a key tool that helps auto makers improve their vehicles, besides keeping them connected with potential buyers.

At the Auto Expo that ended in Delhi on Wednesday, this was acknowledged in various forms at the stands of carmakers such as Maruti, Hyundai Motor India Ltd and BMW India Pvt. Ltd.

The Maruti pavilion allowed visitors to register a Facebook “like” by using fingerprint IDs.

via Auto makers take tips from social media – Corporate News – livemint.com.