7 Lessons From Successful Companies on LinkedIn.

Brands are beginning to establish best practices communicating with their customers and prospects onFacebook and Twitter. But many companies large and small have yet to fully leverage the social network for professionals, LinkedIn. With over 120 million user accounts, LinkedIn has also become an essential social network for companies, especially those in B2B, to leverage in their communication plans. Success on LinkedIn isn’t just about individual efforts, it’s about team efforts.