There’s a new (well, sort of new) buzzword making the rounds these days. “Content marketing.” Whether you’ve been doing it for years (under its other names) or are just now jumping onto the quality content bandwagon, content marketing is a concept you’re bound to come across in social media.

Let’s take a look at content marketing today — what it is, what’s great about it, and what’s not so great about yet another social media buzzword like this.

via Is “Content Marketing” the New Dirty Word in Social Media?.