{"id":4922,"date":"2013-06-20T10:24:26","date_gmt":"2013-06-20T17:24:26","guid":{"rendered":"http:\/\/disruptionblog.com\/?p=4922"},"modified":"2013-06-20T10:24:26","modified_gmt":"2013-06-20T17:24:26","slug":"retailers-say-social-having-big-impact-on-business","status":"publish","type":"post","link":"https:\/\/kerolic.net\/c\/2013\/06\/20\/retailers-say-social-having-big-impact-on-business\/","title":{"rendered":"Retailers Say Social Having Big Impact on Business"},"content":{"rendered":"<p>Asked which technology-related trends are having a significant impact on their business, a leading 71% of retailers pointed to social media, with a majority also citing mobile\/online shopping 52% and mobile\/online promotions and coupons 51% as significant influences, per results [pdf] from a KPMG survey. The researchers note that \u201cbrick and mortar stores are now viewed with newfound potential,\u201d largely as a result of new social and mobile technologies.<\/p>\n<p>via <a href=\"http:\/\/www.marketingcharts.com\/wp\/interactive\/retailers-say-social-having-big-impact-on-business-30486\/?utm_campaign=newsletter&amp;utm_source=mc&amp;utm_medium=textlink\">Retailers Say Social Having Big Impact on Business<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Asked which technology-related trends are having a significant impact on their business, a leading 71% of retailers pointed to social media, with a majority also citing mobile\/online shopping 52% and mobile\/online promotions and coupons 51% as significant influences, per results [pdf] from a KPMG survey. The researchers note that \u201cbrick and mortar stores are now &hellip; <a href=\"https:\/\/kerolic.net\/c\/2013\/06\/20\/retailers-say-social-having-big-impact-on-business\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Retailers Say Social Having Big Impact on Business<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-4922","post","type-post","status-publish","format-standard","hentry","category-reading"],"_links":{"self":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts\/4922","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/comments?post=4922"}],"version-history":[{"count":0,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts\/4922\/revisions"}],"wp:attachment":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/media?parent=4922"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/categories?post=4922"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/tags?post=4922"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}