{"id":4811,"date":"2013-04-15T11:28:51","date_gmt":"2013-04-15T18:28:51","guid":{"rendered":"http:\/\/disruptionblog.com\/?p=4811"},"modified":"2013-04-15T11:28:51","modified_gmt":"2013-04-15T18:28:51","slug":"bad-customer-service-interactions-more-likely-to-be-shared-than-good-ones","status":"publish","type":"post","link":"https:\/\/kerolic.net\/c\/2013\/04\/15\/bad-customer-service-interactions-more-likely-to-be-shared-than-good-ones\/","title":{"rendered":"Bad Customer Service Interactions More Likely to be Shared Than Good Ones"},"content":{"rendered":"<p>ZenDesk-sharing-customer-service-stories-Apr2013Good \u2013 and bad \u2013 customer service interactions affect brand loyalty, according to [pdf] results from a survey of more than 1,000 individuals who have had experiences with the customer service of a mid-sized company. The survey, conducted by Dimensional Research and sponsored by ZenDesk, found that 62% of B2B and 42% of B2C customers purchased more after a good experience, while 66% and 52% respectively stopped making purchases after a bad experience. Companies beware: respondents reported being more likely to share bad than good experiences.<\/p>\n<p>via <a href=\"http:\/\/www.marketingcharts.com\/wp\/interactive\/bad-customer-service-interactions-more-likely-to-be-shared-than-good-ones-28628\/?utm_campaign=newsletter&amp;utm_source=mc&amp;utm_medium=textlink\">Bad Customer Service Interactions More Likely to be Shared Than Good Ones<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>ZenDesk-sharing-customer-service-stories-Apr2013Good \u2013 and bad \u2013 customer service interactions affect brand loyalty, according to [pdf] results from a survey of more than 1,000 individuals who have had experiences with the customer service of a mid-sized company. The survey, conducted by Dimensional Research and sponsored by ZenDesk, found that 62% of B2B and 42% of B2C customers &hellip; <a href=\"https:\/\/kerolic.net\/c\/2013\/04\/15\/bad-customer-service-interactions-more-likely-to-be-shared-than-good-ones\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Bad Customer Service Interactions More Likely to be Shared Than Good Ones<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-4811","post","type-post","status-publish","format-standard","hentry","category-reading"],"_links":{"self":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts\/4811","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/comments?post=4811"}],"version-history":[{"count":0,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts\/4811\/revisions"}],"wp:attachment":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/media?parent=4811"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/categories?post=4811"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/tags?post=4811"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}