{"id":4790,"date":"2013-04-01T16:54:22","date_gmt":"2013-04-01T23:54:22","guid":{"rendered":"http:\/\/disruptionblog.com\/?p=4790"},"modified":"2013-04-01T16:54:22","modified_gmt":"2013-04-01T23:54:22","slug":"hashtag-use-driven-by-self-expression-content-discovery","status":"publish","type":"post","link":"https:\/\/kerolic.net\/c\/2013\/04\/01\/hashtag-use-driven-by-self-expression-content-discovery\/","title":{"rendered":"Hashtag Use Driven by Self-Expression, Content Discovery"},"content":{"rendered":"<p>A new study from RadiumOne reveals that hashtag users are leveraging them primarily to communicate personal ideas and feelings (40.7%) and to search or follow categories and brands of personal interest (34.1%). The survey, which finds that 7 in 10 use hashtags while on a mobile device, shows that hashtags can be a meaningful tool for brands: about 1 in 5 respondents said that hashtags are good for finding brands and products.<\/p>\n<p>via <a href=\"http:\/\/www.marketingcharts.com\/wp\/direct\/hashtag-use-driven-by-self-expression-content-discovery-28218\/?utm_campaign=newsletter&amp;utm_source=mc&amp;utm_medium=textlink\">Hashtag Use Driven by Self-Expression, Content Discovery<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A new study from RadiumOne reveals that hashtag users are leveraging them primarily to communicate personal ideas and feelings (40.7%) and to search or follow categories and brands of personal interest (34.1%). The survey, which finds that 7 in 10 use hashtags while on a mobile device, shows that hashtags can be a meaningful tool &hellip; <a href=\"https:\/\/kerolic.net\/c\/2013\/04\/01\/hashtag-use-driven-by-self-expression-content-discovery\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Hashtag Use Driven by Self-Expression, Content Discovery<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-4790","post","type-post","status-publish","format-standard","hentry","category-reading"],"_links":{"self":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts\/4790","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/comments?post=4790"}],"version-history":[{"count":0,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts\/4790\/revisions"}],"wp:attachment":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/media?parent=4790"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/categories?post=4790"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/tags?post=4790"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}