{"id":4683,"date":"2013-02-15T11:01:28","date_gmt":"2013-02-15T18:01:28","guid":{"rendered":"http:\/\/disruptionblog.com\/?p=4683"},"modified":"2013-02-15T11:01:28","modified_gmt":"2013-02-15T18:01:28","slug":"smartphone-penetration-in-top-digital-markets-set-to-double-by-2015","status":"publish","type":"post","link":"https:\/\/kerolic.net\/c\/2013\/02\/15\/smartphone-penetration-in-top-digital-markets-set-to-double-by-2015\/","title":{"rendered":"Smartphone Penetration in Top Digital Markets Set to Double by 2015"},"content":{"rendered":"<p>martphone penetration in the world\u2019s top 19 digital markets is expected to double from 35.5% last year to an average of 71.7% in 2015, according to a new media forecast published by ZenithOptimedia. While tablet penetration in these markets will lag that figure, adoption should reach 13% by 2015, up from just 4.7% last year. That number should vary substantially among the different markets: recent reports have put tablet ownership in the US at about 25%.<\/p>\n<p>via <a href=\"http:\/\/www.marketingcharts.com\/wp\/topics\/europe\/smartphone-penetration-in-top-digital-markets-set-to-double-by-2015-27020\/?utm_campaign=newsletter&amp;utm_source=mc&amp;utm_medium=textlink\">Smartphone Penetration in Top Digital Markets Set to Double by 2015<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>martphone penetration in the world\u2019s top 19 digital markets is expected to double from 35.5% last year to an average of 71.7% in 2015, according to a new media forecast published by ZenithOptimedia. While tablet penetration in these markets will lag that figure, adoption should reach 13% by 2015, up from just 4.7% last year. &hellip; <a href=\"https:\/\/kerolic.net\/c\/2013\/02\/15\/smartphone-penetration-in-top-digital-markets-set-to-double-by-2015\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Smartphone Penetration in Top Digital Markets Set to Double by 2015<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-4683","post","type-post","status-publish","format-standard","hentry","category-reading"],"_links":{"self":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts\/4683","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/comments?post=4683"}],"version-history":[{"count":0,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts\/4683\/revisions"}],"wp:attachment":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/media?parent=4683"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/categories?post=4683"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/tags?post=4683"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}