{"id":4503,"date":"2012-12-26T11:59:13","date_gmt":"2012-12-26T18:59:13","guid":{"rendered":"http:\/\/disruptionblog.com\/?p=4503"},"modified":"2012-12-26T11:59:13","modified_gmt":"2012-12-26T18:59:13","slug":"the-worlds-most-read-online-newspaper-changes-the-rules-emarketer","status":"publish","type":"post","link":"https:\/\/kerolic.net\/c\/2012\/12\/26\/the-worlds-most-read-online-newspaper-changes-the-rules-emarketer\/","title":{"rendered":"The World&#8217;s Most-Read Online Newspaper Changes the Rules &#8211; eMarketer"},"content":{"rendered":"<p>If someone is an internet user, there\u2019s a decent chance they are reading the newspaper online. According to comScore, 644 million people worldwide visited online newspaper sites this October, which it estimates to be 42.6% of the world\u2019s internet users. As their business models continue to tilt away from print and toward digital, newspaper outlets around the world are competing to win the attention of this large and growing audience.The leader, by sheer size of audience, may be a surprise to hard-news junkies: the Mail Online, the web outlet of the London-based Daily Mail. The Mail Online\u2019s website attracted over 50 million unique visitors in October, comScore said, the most of any online newspaper. Despite a partial paywall instituted in 2011, websites affiliated with The New York Times ranked second, attracting over 48 million unique visitors, followed by two other well-established outlets, The Guardian and Tribune newspapers.<\/p>\n<p>via <a href=\"http:\/\/www.emarketer.com\/Article.aspx?R=1009565\">The World&#8217;s Most-Read Online Newspaper Changes the Rules &#8211; eMarketer<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>If someone is an internet user, there\u2019s a decent chance they are reading the newspaper online. According to comScore, 644 million people worldwide visited online newspaper sites this October, which it estimates to be 42.6% of the world\u2019s internet users. As their business models continue to tilt away from print and toward digital, newspaper outlets &hellip; <a href=\"https:\/\/kerolic.net\/c\/2012\/12\/26\/the-worlds-most-read-online-newspaper-changes-the-rules-emarketer\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">The World&#8217;s Most-Read Online Newspaper Changes the Rules &#8211; eMarketer<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-4503","post","type-post","status-publish","format-standard","hentry","category-reading"],"_links":{"self":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts\/4503","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/comments?post=4503"}],"version-history":[{"count":0,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts\/4503\/revisions"}],"wp:attachment":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/media?parent=4503"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/categories?post=4503"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/tags?post=4503"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}