{"id":4446,"date":"2012-12-07T17:38:27","date_gmt":"2012-12-08T00:38:27","guid":{"rendered":"http:\/\/disruptionblog.com\/?p=4446"},"modified":"2012-12-07T17:38:27","modified_gmt":"2012-12-08T00:38:27","slug":"1-in-3-online-consumers-want-to-interact-with-tv-shows-via-a-second-screen","status":"publish","type":"post","link":"https:\/\/kerolic.net\/c\/2012\/12\/07\/1-in-3-online-consumers-want-to-interact-with-tv-shows-via-a-second-screen\/","title":{"rendered":"1 in 3 Online Consumers Want to Interact With TV Shows Via a Second Screen"},"content":{"rendered":"<p>Verizon has released new data from its \u201cBorderless Lifestyle Survey,\u201d exploring consumer attitudes to an always-connected lifestyle. Of the many findings, attitudes towards real-time interaction with TV shows prove particularly interesting, as emerging technologies provide another potential activity for so-called \u201csecond screeners.\u201d Specifically, 35% of respondents indicated an interest in real-time games and challenges with shows via a second screen, and 32% expressed an interest in the ability to control or influence a TV show\u2019s plot via a mobile phone or tablet. Beyond TV programs, more than one-quarter also said they\u2019d be interested in real-time interaction with TV commercials from a mobile device.<\/p>\n<p>via <a href=\"http:\/\/www.marketingcharts.com\/wp\/television\/1-in-3-online-consumers-want-to-interact-with-tv-shows-via-second-screen-25264\/?utm_campaign=newsletter&amp;utm_source=mc&amp;utm_medium=textlink\">1 in 3 Online Consumers Want to Interact With TV Shows Via a Second Screen<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Verizon has released new data from its \u201cBorderless Lifestyle Survey,\u201d exploring consumer attitudes to an always-connected lifestyle. Of the many findings, attitudes towards real-time interaction with TV shows prove particularly interesting, as emerging technologies provide another potential activity for so-called \u201csecond screeners.\u201d Specifically, 35% of respondents indicated an interest in real-time games and challenges with &hellip; <a href=\"https:\/\/kerolic.net\/c\/2012\/12\/07\/1-in-3-online-consumers-want-to-interact-with-tv-shows-via-a-second-screen\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">1 in 3 Online Consumers Want to Interact With TV Shows Via a Second Screen<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-4446","post","type-post","status-publish","format-standard","hentry","category-reading"],"_links":{"self":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts\/4446","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/comments?post=4446"}],"version-history":[{"count":0,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts\/4446\/revisions"}],"wp:attachment":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/media?parent=4446"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/categories?post=4446"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/tags?post=4446"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}