{"id":4383,"date":"2012-11-08T10:41:59","date_gmt":"2012-11-08T17:41:59","guid":{"rendered":"http:\/\/disruptionblog.com\/?p=4383"},"modified":"2012-11-08T10:41:59","modified_gmt":"2012-11-08T17:41:59","slug":"consumers-feel-duped-by-sponsored-video-ads-facebook-sponsored-stories","status":"publish","type":"post","link":"https:\/\/kerolic.net\/c\/2012\/11\/08\/consumers-feel-duped-by-sponsored-video-ads-facebook-sponsored-stories\/","title":{"rendered":"Consumers Feel Duped By Sponsored Video Ads, Facebook Sponsored Stories"},"content":{"rendered":"<p>A majority of online adults find advertising that appears as content so-called \u201cnative ads\u201d to be misleading, according to survey results released in November 2012 by MediaBrix. They feel most deceived by sponsored video ads, with 86% reporting they find those ads misleading. 57% feel similarly about Facebook Sponsored Stories, and 45% about Twitter Promoted Tweets.Their ire is not for digital media alone. 66% feel misled by advertorials sponsored editorial, which appears both online and in print, and 61% by TV infomercials.<\/p>\n<p>via <a href=\"http:\/\/www.marketingcharts.com\/wp\/television\/consumers-feel-duped-by-sponsored-video-ads-facebook-sponsored-stories-24601\/?utm_campaign=newsletter&amp;utm_source=mc&amp;utm_medium=textlink\">Consumers Feel Duped By Sponsored Video Ads, Facebook Sponsored Stories<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A majority of online adults find advertising that appears as content so-called \u201cnative ads\u201d to be misleading, according to survey results released in November 2012 by MediaBrix. They feel most deceived by sponsored video ads, with 86% reporting they find those ads misleading. 57% feel similarly about Facebook Sponsored Stories, and 45% about Twitter Promoted &hellip; <a href=\"https:\/\/kerolic.net\/c\/2012\/11\/08\/consumers-feel-duped-by-sponsored-video-ads-facebook-sponsored-stories\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Consumers Feel Duped By Sponsored Video Ads, Facebook Sponsored Stories<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-4383","post","type-post","status-publish","format-standard","hentry","category-reading"],"_links":{"self":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts\/4383","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/comments?post=4383"}],"version-history":[{"count":0,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts\/4383\/revisions"}],"wp:attachment":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/media?parent=4383"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/categories?post=4383"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/tags?post=4383"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}