{"id":4266,"date":"2012-09-17T10:16:12","date_gmt":"2012-09-17T17:16:12","guid":{"rendered":"http:\/\/disruptionblog.com\/?p=4266"},"modified":"2012-09-17T10:16:12","modified_gmt":"2012-09-17T17:16:12","slug":"agencies-bullish-on-relationship-between-social-and-search","status":"publish","type":"post","link":"https:\/\/kerolic.net\/c\/2012\/09\/17\/agencies-bullish-on-relationship-between-social-and-search\/","title":{"rendered":"Agencies Bullish on Relationship Between Social and Search"},"content":{"rendered":"<p>While 33% of companies say that social media marketing (SMM) is \u201cvery much part of our search activity,\u201d a much larger 58% of agencies report the same, according to [download page] a September 2012 report from Econsultancy. Some 60% of companies treat social media and search engine marketing (SEM) separately, compared to 35% of agencies. And, while the percentage of companies that treat SMM as integral to SEM is unchanged from 2010, the percentage of agencies that treats social as integral to search has risen 10% points in those 2 years.<\/p>\n<p>via <a href=\"http:\/\/www.marketingcharts.com\/wp\/interactive\/agencies-bullish-on-relationship-between-social-and-search-23381\/?utm_campaign=newsletter&amp;utm_source=mc&amp;utm_medium=textlink\">Agencies Bullish on Relationship Between Social and Search<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>While 33% of companies say that social media marketing (SMM) is \u201cvery much part of our search activity,\u201d a much larger 58% of agencies report the same, according to [download page] a September 2012 report from Econsultancy. Some 60% of companies treat social media and search engine marketing (SEM) separately, compared to 35% of agencies. &hellip; <a href=\"https:\/\/kerolic.net\/c\/2012\/09\/17\/agencies-bullish-on-relationship-between-social-and-search\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Agencies Bullish on Relationship Between Social and Search<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-4266","post","type-post","status-publish","format-standard","hentry","category-reading"],"_links":{"self":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts\/4266","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/comments?post=4266"}],"version-history":[{"count":0,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts\/4266\/revisions"}],"wp:attachment":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/media?parent=4266"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/categories?post=4266"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/tags?post=4266"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}