{"id":4235,"date":"2012-09-07T10:02:14","date_gmt":"2012-09-07T17:02:14","guid":{"rendered":"http:\/\/disruptionblog.com\/?p=4235"},"modified":"2012-09-07T10:02:14","modified_gmt":"2012-09-07T17:02:14","slug":"7-in-10-cos-see-social-media-as-integral-to-marketing-biz-strategies","status":"publish","type":"post","link":"https:\/\/kerolic.net\/c\/2012\/09\/07\/7-in-10-cos-see-social-media-as-integral-to-marketing-biz-strategies\/","title":{"rendered":"7 in 10 Cos. See Social Media as Integral to Marketing, Biz Strategies"},"content":{"rendered":"<p>73% of companies with annual revenues of less than $150 million agree that social media is integral to their marketing mix, while two-thirds of companies with revenues of more than $150 million agree, according to [download page] an September 2012 report from Econsultancy, produced in partnership with Adobe. Social media\u2019s importance extends beyond just marketing, though: three-quarter of company respondents from the smaller businesses agree that a social media strategy is integral to their business strategy, while 66% of larger businesses agree.<\/p>\n<p>via <a href=\"http:\/\/www.marketingcharts.com\/direct\/7-in-10-cos-see-social-media-as-integral-to-marketing-biz-strategies-23191\/?utm_campaign=newsletter&amp;utm_source=mc&amp;utm_medium=textlink\">7 in 10 Cos. See Social Media as Integral to Marketing, Biz Strategies<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>73% of companies with annual revenues of less than $150 million agree that social media is integral to their marketing mix, while two-thirds of companies with revenues of more than $150 million agree, according to [download page] an September 2012 report from Econsultancy, produced in partnership with Adobe. Social media\u2019s importance extends beyond just marketing, &hellip; <a href=\"https:\/\/kerolic.net\/c\/2012\/09\/07\/7-in-10-cos-see-social-media-as-integral-to-marketing-biz-strategies\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">7 in 10 Cos. See Social Media as Integral to Marketing, Biz Strategies<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-4235","post","type-post","status-publish","format-standard","hentry","category-reading"],"_links":{"self":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts\/4235","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/comments?post=4235"}],"version-history":[{"count":0,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts\/4235\/revisions"}],"wp:attachment":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/media?parent=4235"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/categories?post=4235"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/tags?post=4235"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}