{"id":4143,"date":"2012-07-12T06:59:41","date_gmt":"2012-07-12T13:59:41","guid":{"rendered":"http:\/\/disruptionblog.com\/?p=4143"},"modified":"2012-07-12T06:59:41","modified_gmt":"2012-07-12T13:59:41","slug":"how-to-make-b2b-content-more-shareable","status":"publish","type":"post","link":"https:\/\/kerolic.net\/c\/2012\/07\/12\/how-to-make-b2b-content-more-shareable\/","title":{"rendered":"How to Make B2B Content More Shareable"},"content":{"rendered":"<p>When it comes to creating content for a company blog, \u201cif you build it they will come\u201d is not the right mantra. Smart social media promotion of your content is key, and it\u2019s almost as important as creating the content itself.<\/p>\n<p>That said, copying and pasting the same old thing to every social network \u2014 or worse, automating it \u2014 isn\u2019t an effective strategy. Each platform has its own unique nuances that, when wisely taken advantage of, can increase clicks on links you share and page views for your blog. Here are tips on how to do that on each platform.<\/p>\n<p>via <a href=\"http:\/\/mashable.com\/2012\/07\/12\/b2b-content-shareaholic-social-media\/?WT.mc_id=en_my_stories&amp;utm_campaign=My%2BStories&amp;utm_medium=email&amp;utm_source=newsletter\">How to Make B2B Content More Shareable<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>When it comes to creating content for a company blog, \u201cif you build it they will come\u201d is not the right mantra. Smart social media promotion of your content is key, and it\u2019s almost as important as creating the content itself. That said, copying and pasting the same old thing to every social network \u2014 &hellip; <a href=\"https:\/\/kerolic.net\/c\/2012\/07\/12\/how-to-make-b2b-content-more-shareable\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">How to Make B2B Content More Shareable<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-4143","post","type-post","status-publish","format-standard","hentry","category-reading"],"_links":{"self":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts\/4143","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/comments?post=4143"}],"version-history":[{"count":0,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts\/4143\/revisions"}],"wp:attachment":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/media?parent=4143"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/categories?post=4143"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/tags?post=4143"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}