{"id":4083,"date":"2012-06-08T17:56:17","date_gmt":"2012-06-09T00:56:17","guid":{"rendered":"http:\/\/disruptionblog.com\/?p=4083"},"modified":"2012-06-08T17:56:17","modified_gmt":"2012-06-09T00:56:17","slug":"engagement-is-not-a-goal-its-a-result-emarketer","status":"publish","type":"post","link":"https:\/\/kerolic.net\/c\/2012\/06\/08\/engagement-is-not-a-goal-its-a-result-emarketer\/","title":{"rendered":"Engagement Is Not a Goal, It\u2019s a Result – eMarketer"},"content":{"rendered":"

Jason Falls is CEO of Social Media Explorer, an education and information products company focused on social media and other forms of digital marketing. A public relations professional by trade, Falls has advised Fortune 100 brands, regional corporations and technology startups since the \u201cearly days\u201d of social media marketing in the mid-2000s. He spoke to eMarketer\u2019s Dan Marcec about what real engagement means in the context of social media marketing strategy.<\/p>\n

via Engagement Is Not a Goal, It\u2019s a Result – eMarketer<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Jason Falls is CEO of Social Media Explorer, an education and information products company focused on social media and other forms of digital marketing. A public relations professional by trade, Falls has advised Fortune 100 brands, regional corporations and technology startups since the \u201cearly days\u201d of social media marketing in the mid-2000s. He spoke to … Continue reading Engagement Is Not a Goal, It\u2019s a Result – eMarketer<\/span> →<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-4083","post","type-post","status-publish","format-standard","hentry","category-reading"],"_links":{"self":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts\/4083","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/comments?post=4083"}],"version-history":[{"count":0,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts\/4083\/revisions"}],"wp:attachment":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/media?parent=4083"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/categories?post=4083"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/tags?post=4083"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}