{"id":3704,"date":"2012-02-08T21:44:25","date_gmt":"2012-02-09T04:44:25","guid":{"rendered":"http:\/\/disruptionblog.com\/?p=3704"},"modified":"2012-02-08T21:44:25","modified_gmt":"2012-02-09T04:44:25","slug":"marketers-value-social-media-for-both-branding-and-customer-acquisition-2","status":"publish","type":"post","link":"https:\/\/kerolic.net\/c\/2012\/02\/08\/marketers-value-social-media-for-both-branding-and-customer-acquisition-2\/","title":{"rendered":"Marketers Value Social Media for Both Branding and Customer Acquisition"},"content":{"rendered":"<p>As marketers include social media as part of their overall strategy, 97% agree that it provides benefits and value to their business.In a survey of more than 700 marketers worldwide, 88% of respondents told Wildfire Interactive, a social media marketing software company, that social media helps grow brand awareness. Social media also benefited marketers by allowing them to engage in dialogue 85% and increase sales and partnerships 58%. An additional 41% of marketers said it helped reduce costs.Benefits of Social Media According to Marketers Worldwide, Nov 2011 % of respondents<\/p>\n<p>via <a href=\"http:\/\/www.emarketer.com\/Article.aspx?id=1008802&amp;R=1008802\">Marketers Value Social Media for Both Branding and Customer Acquisition &#8211; eMarketer<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>As marketers include social media as part of their overall strategy, 97% agree that it provides benefits and value to their business.In a survey of more than 700 marketers worldwide, 88% of respondents told Wildfire Interactive, a social media marketing software company, that social media helps grow brand awareness. Social media also benefited marketers by &hellip; <a href=\"https:\/\/kerolic.net\/c\/2012\/02\/08\/marketers-value-social-media-for-both-branding-and-customer-acquisition-2\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Marketers Value Social Media for Both Branding and Customer Acquisition<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24],"tags":[],"class_list":["post-3704","post","type-post","status-publish","format-standard","hentry","category-trends"],"_links":{"self":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts\/3704","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/comments?post=3704"}],"version-history":[{"count":0,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts\/3704\/revisions"}],"wp:attachment":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/media?parent=3704"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/categories?post=3704"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/tags?post=3704"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}