{"id":3686,"date":"2012-02-03T19:22:56","date_gmt":"2012-02-04T02:22:56","guid":{"rendered":"http:\/\/disruptionblog.com\/?p=3686"},"modified":"2012-02-03T19:22:56","modified_gmt":"2012-02-04T02:22:56","slug":"marketers-value-social-media-for-both-branding-and-customer-acquisition","status":"publish","type":"post","link":"https:\/\/kerolic.net\/c\/2012\/02\/03\/marketers-value-social-media-for-both-branding-and-customer-acquisition\/","title":{"rendered":"Marketers Value Social Media for Both Branding and Customer Acquisition"},"content":{"rendered":"

As marketers include social media as part of their overall strategy, 97% agree that it provides benefits and value to their business.<\/p>\n

In a survey of more than 700 marketers worldwide, 88% of respondents told Wildfire Interactive, a social media marketing software company, that social media helps grow brand awareness. Social media also benefited marketers by allowing them to engage in dialogue (85%) and increase sales and partnerships (58%). An additional 41% of marketers said it helped reduce costs.<\/p>\n

via Marketers Value Social Media for Both Branding and Customer Acquisition – eMarketer<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

As marketers include social media as part of their overall strategy, 97% agree that it provides benefits and value to their business. In a survey of more than 700 marketers worldwide, 88% of respondents told Wildfire Interactive, a social media marketing software company, that social media helps grow brand awareness. Social media also benefited marketers … Continue reading Marketers Value Social Media for Both Branding and Customer Acquisition<\/span> →<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[],"class_list":["post-3686","post","type-post","status-publish","format-standard","hentry","category-social-media"],"_links":{"self":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts\/3686","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/comments?post=3686"}],"version-history":[{"count":0,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts\/3686\/revisions"}],"wp:attachment":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/media?parent=3686"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/categories?post=3686"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/tags?post=3686"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}