The key thing to understand is that the rules of SEO aren\u2019t magic or arbitrary. They\u2019re based on the goals of a search engine, which is to find relevant results. Relevance implies genuineness, and genuineness implies trust. So, shockingly, you should try to make your site\u2019s content trustworthy, genuine and relevant. All of the rules have come about due to their utility in detecting those three positive metrics. Good SEO is a by-product of not being a dick on the internet.<\/p>\n
Consider a few examples of tried-and-tested \u201cSEO tactics\u201d, and why they actually came about.<\/p>\n
via SEO for Non-dicks – Matt Legend Gemmell<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":" The key thing to understand is that the rules of SEO aren\u2019t magic or arbitrary. They\u2019re based on the goals of a search engine, which is to find relevant results. Relevance implies genuineness, and genuineness implies trust. So, shockingly, you should try to make your site\u2019s content trustworthy, genuine and relevant. All of the rules … Continue reading SEO for Non-dicks<\/span>