{"id":236,"date":"2008-10-08T11:51:03","date_gmt":"2008-10-08T18:51:03","guid":{"rendered":"http:\/\/disruptionblog.com\/?p=236"},"modified":"2008-10-08T11:51:03","modified_gmt":"2008-10-08T18:51:03","slug":"how-mozilla-track-pr-metrics","status":"publish","type":"post","link":"https:\/\/kerolic.net\/c\/2008\/10\/08\/how-mozilla-track-pr-metrics\/","title":{"rendered":"How Mozilla track PR metrics"},"content":{"rendered":"<p>A good article I recommend you to read about tracking and measuring PR metrics. Interesting to observe their point of view on this question \ud83d\ude42<\/p>\n<blockquote><p><i>PR is notoriously difficult to quantify. Part of the challenge is<br \/>\ndeveloping PR metrics that will be meaningful over time. If PR<br \/>\nobjectives are constantly shifting, certain programs will undoubtedly<br \/>\nget more attention than others. Setting PR metrics is a<br \/>\nsemi-existential undertaking. Will things that matter today still<br \/>\nmatter a year from now? Two years? Ten? Fifty?<\/i><\/p><\/blockquote>\n<p>To read the rest of the article : <a target=\"_blank\" href=\"http:\/\/icouldntfindanypaper.blogspot.com\/2008\/09\/mozilla-pr-metrics.html\">http:\/\/icouldntfindanypaper.blogspot.com\/2008\/09\/mozilla-pr-metrics.html<\/a><br \/>The article is written by Melissa Shapiro, the PR manager for Mozilla.<\/p>\n<p><a target=\"_blank\" href=\"http:\/\/icouldntfindanypaper.blogspot.com\/2008\/09\/mozilla-pr-metrics.html\"><img decoding=\"async\" style=\"margin: 0px auto 10px;text-align: center;cursor: pointer\" src=\"http:\/\/4.bp.blogspot.com\/_pIsopsEoT1Q\/SOHJ4JussQI\/AAAAAAAAAFo\/LMPI5_hdjrw\/s400\/ff2vff3.jpg\" alt=\"\" id=\"BLOGGER_PHOTO_ID_5251700607012352258\" border=\"0\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A good article I recommend you to read about tracking and measuring PR metrics. Interesting to observe their point of view on this question \ud83d\ude42 PR is notoriously difficult to quantify. Part of the challenge is developing PR metrics that will be meaningful over time. If PR objectives are constantly shifting, certain programs will undoubtedly &hellip; <a href=\"https:\/\/kerolic.net\/c\/2008\/10\/08\/how-mozilla-track-pr-metrics\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">How Mozilla track PR metrics<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":3539,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-236","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-reading"],"_links":{"self":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts\/236","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/comments?post=236"}],"version-history":[{"count":0,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/posts\/236\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/"}],"wp:attachment":[{"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/media?parent=236"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/categories?post=236"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kerolic.net\/c\/wp-json\/wp\/v2\/tags?post=236"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}