{"id":2097,"date":"2010-05-07T00:30:11","date_gmt":"2010-05-07T07:30:11","guid":{"rendered":"http:\/\/disruptionblog.com\/?p=2097"},"modified":"2010-05-07T00:30:11","modified_gmt":"2010-05-07T07:30:11","slug":"have-you-noticed-slight-changes-in-google-here-is-your-guide","status":"publish","type":"post","link":"https:\/\/kerolic.net\/c\/2010\/05\/07\/have-you-noticed-slight-changes-in-google-here-is-your-guide\/","title":{"rendered":"Have you noticed slight changes in Google ? Here is your guide"},"content":{"rendered":"

OOoooh Google has a new interface. And of course, it introduces some slight changes in the way you use tools in Google. Here is a good article summarizing the changes and wrapping up the modifications in the tools, as well as some useful advices \ud83d\ude42<\/p>\n

Search is power.<\/p>\n

Source : http:\/\/searchengineland.com\/meet-the-new-google-41286<\/a><\/p>\n

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After months of testing, Google is releasing<\/a> a new look-and-feel for its search results today, a three column design that provides a permanent menu of search options and tools to help searchers refine their queries. Google also gains a freshly-updated logo along the way.<\/p>\n

The new user interface \u2014 UI for the tech crowd \u2014 places search options into a column on the left-hand side of the search results page. Search results themselves appear in the middle, in a wider column. Ads appear in the right column, though some ads continue to appear in the middle column above editorial picks:<\/p>\n

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To me, the new look is colorful yet clean and not distracting. It should make it easier for searchers to drill-down further into their queries. Having personally tested it in the past, when I\u2019ve been included in Google\u2019s trial tests like many others picked randomly<\/a>, I\u2019m glad to see it finally go mainstream. It rolls out today worldwide in 26 languages. Google tells me that by the end of the day, everyone should see the new look.<\/p>\n

Many of the options in the new left-hand search options column aren\u2019t new. Google made many of these features available a year ago<\/a> and then expanded<\/a> them last October (see Up Close With Google Search Options<\/a>). However, in order to find the options, you had to \u201copen up\u201d the search options column that by default was left off. Today\u2019s change opens up the column permanently, which should cause many more people to make use of these.<\/p>\n

The move to a permanently three-column design sees Google following in the footsteps of Ask.com, which pioneered the look back in 2007. Bing and Yahoo followed the three pane trend in 2009, and now it has effectively been given the stamp of approval by search giant Google itself.<\/p>\n

Below, a closer look at the new design and options, followed by some history and background. Search Options Column<\/strong><\/p>\n

The new search options column (or left panel, as Google calls it internally) is devoted to ways for people to refine their searches:<\/p>\n

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Within the column are three sections, which I\u2019ll cover in turn.<\/p>\n

The top portion lists \u201ccontent types,\u201d that is, the types of content that a search can be narrowed to. For example, in the search below for tidal waves<\/a>, you can see that the results contain things like web pages, images and video matches, all blended together in the same column as part of Google\u2019s Universal Search<\/a> system:<\/p>\n

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That the default \u201cEverything\u201d search \u2014 where Google is mixing together everything it believes is relevant to your query, regardless of the exact content. Filtering By Content Type<\/strong><\/p>\n

What if you\u2019d like only images of tidal waves? That\u2019s where the colorful content type choices come in. Select \u201cImages\u201d and that content type gets highlighted in blue, to indicate that the results to the right have now been filtered to show only image matches (along with, oddly, two ads from Google rivals Yahoo and Ask both hoping to catch some Google searchers):<\/p>\n

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Similarly, select the Videos option, and now only matching videos are shown:<\/p>\n

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Exactly which content type options appear depend on the actual query. Google says it automatically tries to highlight the most relevant filtering that people may want, based on the content that it finds for a search.<\/p>\n

For example, the tidal wave search above features options to narrow by Images and Videos. But a search for iPhone provides provides different narrowing options:<\/p>\n

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Now the choices are to narrow by Shopping, News and Blog content. The assumption is that people searching for iPhone information may be most interested in these categories of results, while those searching for tidal waves may be more interested in images or videos. As before, selecting one of these other options narrows to the particular content type, such as how choosing News brings back only news content about the iPhone:<\/p>\n

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Not happy with the content choices that Google features by default? That\u2019s where the \u201cMore\u201d option at the end of the list comes in. Select that, and you can see all available options:<\/p>\n

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Sources Of Content<\/strong><\/p>\n

Where\u2019s all this content coming from? Google has many specialty search engines that it taps into. Below are the ones that the new menu gives access to:<\/p>\n

Blogs: <\/strong>Google Blogs<\/a>, blog and RSS\/feed content from across the web. See our\u00a0Google: Blog Search<\/a> category for more background.<\/p>\n

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Books:<\/strong> Google Books<\/a>, book results from Google\u2019s library scanning project and books contributed by authors and publishers. See our\u00a0Google: Book Search<\/a> category for more.<\/p>\n

Images:<\/strong> Google Images<\/a>, matching images from around the web. See our\u00a0Google: Images<\/a> category for more.<\/p>\n

News:<\/strong> Google News<\/a>, news and blog content from across the web. See our\u00a0Google: News<\/a> category for more.<\/p>\n

Maps:<\/strong> Google Maps<\/a>, maps and local listings from across the web and third-party sources. See our Google: Maps & Local<\/a> category for more.<\/p>\n

Shopping:<\/strong> Google Product Search<\/a>, product and shopping listings from across the web. See our Google: Product Search<\/a> category for more.<\/p>\n

Videos:<\/strong> Google Video<\/a>, video from across the web \u2014 including Google-owned YouTube but not limited to that. See our Google: YouTube & Video<\/a> category for more.<\/p>\n

Updates:<\/strong> Google Real Time Search<\/a>, which shows the latest information found by Google from sources such as news, blogs and especially social sharing sites such as Twitter, Facebook and MySpace. Unlike the other services above, Google Real Time Search does not have a standalone site that you can use. See our Google: Real Time Search<\/a> category for more information.<\/div>\n

Missing from the list is an option to narrow results to Reviews, something Google had previously tested<\/a> but which didn\u2019t appear to make the final cut.By the way, Google does have more specialty or \u201cvertical\u201d search engines than the ones listed in the new content types area, including:<\/div>\n